Freelance Consulting
CRM, Web & AI-Powered
Marketing Services
I help businesses move faster, convert more, and look better — by combining deep marketing expertise with Claude AI to deliver agency-quality results on a freelance timeline.
View full portfolio at lizprugh.com →CRM & HubSpot
AI-Enhanced- Full HubSpot onboarding and implementation — new CRM setup or migration from Odoo, Pipedrive, Mailchimp, and more
- Workflow and sales sequence building, including inbound lead flow and lead-to-pipeline acceleration
- Contact list cleanup and segmentation — recently organized a 24K-contact CRM into ICP-based segments, reducing platform costs significantly
- Lead scoring setup, including HubSpot's newest scoring model (launched July 2025)
- Marketing email templates, campaign sends, and reporting
- HubSpot account audits — cleaning up old workflows, activating re-engagement campaigns, and optimizing account health
- CRM consolidation — helped one client combine four CRMs into one, resulting in their largest spring sales ever and 2x more closed deals YOY
Claude AI advantage
I use Claude to develop high-performing messaging strategies for every contact segment — building email copy, sequence logic, dynamic campaign use cases, and personalization angles tailored to ICP and buying stage. With precision prompts and deep CRM knowledge, I can produce a full multi-touch sequence, scoring strategy, and segment playbook in a fraction of the time traditional copywriting and strategy work takes.
Webinar Services
Launch to Follow-Up · AI-Enhanced- Full webinar lifecycle management: strategy, promotion, execution, and post-event follow-through
- Pre-webinar: landing page copy, promotional emails, social content, and registration flow setup
- Live event support: run-of-show planning, slide review, and attendee engagement strategy
- Post-webinar: recap landing pages, follow-up email sequences for sales and nurture, and short-form video clips for social media
Claude AI advantage
I use Claude to build the entire content ecosystem surrounding a webinar — fast. That includes high-designed recap landing pages built in minutes using strategic prompts and deep web design knowledge, polished follow-up email sequences ready the same day as the event, and social-ready video scripts and captions. What used to take a week of post-event scramble is now live before your attendees have closed their laptops.
Website Services
AI-Enhanced- Full website rebuilds, including CMS evaluation and selection
- Existing website audits with actionable improvements — bug fixes, refreshes, and enhancements delivered in under a month
- Copywriting, UX strategy, and content architecture included
Claude AI advantage
With Claude and 10+ years of web design expertise, I can produce high-designed, fully structured landing pages and web sections in minutes — not days. Strategic prompts, a deep understanding of UX and conversion principles, and a trained eye for design mean clients get agency-quality pages on a freelance timeline. This page? Built exactly that way — proof in the pudding.